Google Ads Integration
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      2. Integrations, Webhooks & URL Parameters
      3. Google Ads Integration

      Google Ads Conversion Tracking Integration

      Keep track of ad campaign results and improve on ad spend using a Google Ads Conversion Tracking integration

      Tracking conversions using Google Ads can help you: 

      • Keep track of your ad campaign results
      • Save money and improve your return on ad spend
      • See how effectively your ad clicks lead to valuable survey activity and lead form submissions

      To set up a Google Ad Conversion Tracking integration, follow the steps below:

      1. Navigate to the Configure menu and then to the Integrations tab.

      2. Click + Add on the Google Ad Conversion Tracking integration.

      3. Input the Conversion Label & Google Conversion ID

      Learn how to create or find your Conversion Label & Google Conversion ID.

      • Expert Tip! When copying your Conversion ID, copy only the numbers, do not include AW-

      4. Toggle on the Action that you would like to trigger Segmanta to send data to your Google Ads account.

      To learn how to set up other survey integrations click here.