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- Research Methodologies
Monadic
Learn about the most commonly used research design
Monadic Research Design is a type of experiment where:
- Expose a single concept to your respondents.
- Respondents evaluate the concept.
- Researchers collect responses and analyze the results to determine which concept attained the best results.
Use Monadic if:
- There are only a few concepts you want to test.
- Each concept requires time for the respondent to interpret.
- You have several metrics per concept.
- Unlimited number of participants.
To learn about the Sequential Mondaic Research Design, click here .