URL Parameters (Custom Fields)
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      1. Segmanta Help Center
      2. Integrations, Webhooks & URL Parameters
      3. URL Parameters (Custom Fields)

      Setting Up URL Parameters for an Embedded Survey

      Survey Pass known information about a respondent into an embedded survey

      URL Parameters incorporate known information about a respondent into the analytics dashboard. URL Parameters can include:

      • Respondent email address
      • Customer ID
      • Name
      • Demographics information such as gender, age, etc.
      • Traffic source the respondent has arrived from
      • Any other known information such as respondent group, email list and CRM database information

      To make this information available in a Segmanta survey that is embedded into your website using a Segmanta embed code or Segmanta Dynamic Embed mechanism, you will need to pass parameters that will be associated with the user’s responses:

      To pass this information, you should expose a global variable called: 

      SEGMANTA__USER_METADATA

      For example, including the following <script> tag will associate  all responses with a Travel category on your website:

      <script>
         window.SEGMANTA__USER_METADATA = {
             category: "travel"
      }
      </script>

      You can pass any keys inside SEGMANTA__USER_METADATA, except for a few keys which are reserved: host, widget, lang and embed_type.

      IMPORTANT:

      • URL Parameters are limited to 100 per survey, parameters over 100 will not be saved


      Looking to pass custom fields into a survey that is not embedded into a website? You can also pass parameters via your survey url or, if you are ready, learn how to to analyze results based off information passed as URL Parameters.